Nov 20

Nov 20 The 5 Tools You Need to Run a Profitable Online Business

Introduction

Running an online business shouldn’t feel chaotic. With the right tools, you can automate, streamline, and focus on what actually grows your brand: content, sales, and service.

If you're feeling overwhelmed or disorganized, you probably don't need more hours — you need better systems.

Here are 5 must-have tools every digital business owner should be using in 2025.

1. Email Marketing: Flodesk or MailerLite

Why it matters:

• Your email list is your most valuable asset

• Social platforms change — your list doesn’t

• You can automate nurture and sales without extra work

Use it to:

• Deliver lead magnets

• Run welcome and sales sequences

• Send weekly value emails

Both Flodesk and MailerLite are beginner-friendly with drag-and-drop builders.

2. Website or Landing Page Builder: Squarespace or Systeme.io You need a

home base. Whether it’s a 5-page website or a 1-page funnel, it has to: • Look professional

• Be mobile-friendly

• Guide the user to a CTA (not just “explore”)

Systeme.io is great for beginners who want a website + funnel + email + checkout all in one.

3. Content Planning: Notion or Trello

If you’re creating content on the fly, you’ll burn out fast. Plan ahead using:

• A content calendar

• Weekly batch workflows

• Saved captions and hooks

• Idea banks by pillar

These tools help you stay consistent without overthinking.

4. Analytics: Google Analytics + Meta Ads Manager Knowing where your traffic and sales come from helps you: • Stop wasting time on underperforming platforms

• Double down on what works

• Set smarter goals

Use UTM links for tracking and check conversion paths weekly.