The Ultimate Blog Post Template for SEO Template: How-To Blog Post

Introduction  

Want your blog posts to actually rank on Google?  

Forget guessing. This post gives you a plug-and-play structure that’s optimized for  both humans and search engines—so your content gets seen and converts.  

Step 1: Choose a Long-Tail Keyword  

Example:  

Bad = “SEO”  

Better = “how to write SEO blog posts that rank”  

Use:  

• Ubersuggest  

• Google autocomplete  

• AnswerThePublic  

Step 2: Craft an SEO-Friendly Title  

Use your keyword as close to the front as possible.  

“How to Write Meta Descriptions That Get Clicks”  

“Squarespace vs WordPress: Which Is Better for SEO?”  

Keep it under 65 characters if possible.  

Step 3: Write a Compelling Intro (with the Keyword)  

Use the “P.A.S.” formula:  

• Problem – what the reader is struggling with 

• Agitation – why it matters  

• Solution – what this post will help them achieve  

Step 4: Structure With H2s and H3s  

Use H2s to break up main sections, and H3s for sub-points.  

Example:  

• H2: Step 1: Do Keyword Research  

• H3: Use Free Tools Like Ubersuggest  

This keeps your post organized and scan-friendly—important for SEO and mobile.  

Step 5: Use Lists and Bullet Points  

Search engines love structure. So do your readers.  

Turn long paragraphs into:  

• Bullet points  

• Checklists  

• Numbered steps  

Step 6: Link Internally  

Link to 1–3 relevant blog posts or pages on your site.  

Use anchor text like:  

• “check out our local SEO tips” 

• “see this meta description guide”  

This builds site structure and helps with indexing.  

Step 7: Add a CTA  

Don’t let your readers hit the back button. Guide them to a next step:  • Book a call  

• Download a freebie  

• Read a related blog  

Use buttons or bold links at the end of your post.  

Bonus: Write a Meta Description  

Even though this isn’t visible on the page, it affects click-through rate.  

Example:  

“Learn how to write SEO-friendly blog posts using this step-by-step template—great for  beginners.”  

Conclusion  

Don’t wing your blog posts. Use a repeatable structure that checks both SEO and  reader boxes.  

Once you’ve written a few using this format, you’ll write faster and rank higher.  

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