Average Small Business Marketing Budget – Planning for Growth
Why Every Small Business Needs a Marketing Budget
Allocating a budget ensures businesses invest wisely in marketing channels that provide the best return on investment.
How Much Should a Small Business Spend on Marketing?
1. Industry Benchmarks
Small businesses typically allocate 5-10% of revenue to marketing.
Startups may invest up to 20% to establish brand awareness.
2. Budget Allocation by Channel
Digital Advertising (30-40%) – Google Ads, Facebook Ads, and retargeting.
SEO & Content Marketing (20-30%) – Blog writing, video marketing, and organic traffic.
Email & Social Media (15-25%) – Engagement strategies, automation tools, and campaigns.
Making the Most of Your Marketing Budget
Tracking results and adjusting spending ensures businesses maximize ROI while staying financially efficient.
� Need help managing your marketing budget? Let’s build a cost-effective plan! @carlamariabruno | YouTube | @ottawareels | @reellifedubai | Email me
